Merchant 6
Client: Crane Merchandising Project: Brochure, Print Collateral, Website Media Agency: XG-ad Roles: Production Design, Photography, Imaging Creative Challenge: Launch a new, smart-tech vending machine This represents one of my favorite types of collaboration. Working with the Creative/Art Director, we planned out how to accomplish the sketch and concept chosen by the client. We tracked down […]
Niebling Auto Body Mural
Client: Niebling Auto Body Project: Wall Mural Roles: Creative Director, Painter Creative Challenge:Design, paint and install a 45′ x 10′ mural Niebling Auto Body (yes, we’re related) was founded in 1892 as a builder of buggies and wagons with an in-house repair shop. Through the decades, the business adapted to the ever-changing technologies. Transitioning from […]
The Craft of Draught
Client: Anheuser-Busch, Inc. Project: The Craft of Draught Agency: XG-ad Roles: Production Designer, Retouching Creative Challenge:Help create a comprehensive marketing tool for the Anheuser-Busch National Draught sales team that would improve draught knowledge, invigorate draught sales, and encourage discussion and interest in draught beer. Develop a template-style design solution for 18 individual brand pages that […]
Bistro 8
Client: Anheuser-Busch Project: Bistro 8 product launch Agency: XG-ad Roles: Art Director, Production Designer Creative Challenge:Develop a brand identity and retail point-of-sale for Bistro 8, a unique new beverage specifically created to enhance the flavor of sophisticated foods. The key challenge for developing a look for Bistro 8 was to distinguish the product as a […]
Black Prince Holidays
Roles: Production Designer, Retouching A series of print ad comps for Black Prince narrowboat cruise holiday rentals using photography from a week-long trip my wife and I took with friends. I enjoyed the trip so much I wanted to cement the memories in the ways I know and love: design and print!
Bud and Bud Light MLS
Client: Anheuser-Busch Project: Signmaking, POS Roles: Art Director, Imaging, Production Description:Design a line of banners and point-of-sale for Budweiser & Bud Light Chelada to promote partnership with Major League Soccer. I created over one hundred banners and on-premise POS that covered three MLS seasons for various Anheuser-Busch promotions. I looked forward to this project each […]
Seed Guides
Roles: Art Director, Production Designer, Photography Creative Challenge: Design and production of a variety of annual seed guides. Agency: Brighton I’ve designed about a dozen seed guides and did production on dozens more. I’ve also art directed photo shoots around the Midwest, working with professional ag photographers while adding supplementary photography to maximize the return […]
Middle Fork River Expeditions Brochure
Project: Promotional Brochure Roles: Creative Director, Photography, Copywriting, Production Description: Develop a brochure for an Idaho-based whitewater rafting excursion company. Using a combination of my own photography and supplied photos from the talented Idaho photographer Joshua Roper, I wanted to showcase the history, whitewater adventure and world-class fishing found along the longest stretch of free-flowing […]
Bud Light Offshore
Client: Anheuser-Busch Project: Bud Light Offshore Racing Team Agency: XG-ad Roles: Illustrator, Imaging, Production Designer Creative challenge: Create a world-class look for the Bud Light Offshore Racing Team. The roadblock: The Bud Light boat would not be painted in time to be photographed for collateral materials. Using only a few reference photos of an unpainted […]
Bommarito VW
Client: Jon Richert and Bommarito VW I was approached to design a wall mural for a St. Louis VW dealer. Out of several layouts submitted, the client chose typography over a photo collage. The bold, red styling screamed St. Louis (go, Cardinals!) and reinforced the dealer’s VW showroom. There were many St. Louis-area landmarks, themes […]