Austin Instruments Catalog
Client: St. Louis Music Project: Product Catalog redesign Roles: Art Director, Production Designer, Landscape and Lifestyle Photographer Creative Challenge: Rebrand Austin Instruments’ product catalog. Utilizing the client’s existing “Find Your Space” concept, I incorporated my own landscape and lifestyle photography into the theme to reinforce the idea that there’s no limit to where you can […]
Cardinal Sin
Client: Cardinal Sin Distillery Project: Brand and Label Development Roles: Creative/Art Director, Production Designer Creative Challenge: Develop brand ID for Cardinal Sin. When the owners of the distillery conceived of the name “Cardinal Sin” for their flagship vodka, it was with specific intent — St. Louis is home to a large Catholic population and the […]
Save-a-Lot
During the year I did work for Save-a-Lot as a contract employee, I did final production and mechanicals on a wide variety of packages for food and non-food consumer goods. There were also opportunities to design and re-brand a few of their private label foods. Centered around the established J. Higgs logo and illustration, my […]
Niebling Auto Body Mural
Client: Niebling Auto Body Project: Wall Mural Roles: Creative Director, Painter Creative Challenge:Design, paint and install a 45′ x 10′ mural Niebling Auto Body (yes, we’re related) was founded in 1892 as a builder of buggies and wagons with an in-house repair shop. Through the decades, the business adapted to the ever-changing technologies. Transitioning from […]
Bistro 8
Client: Anheuser-Busch Project: Bistro 8 product launch Agency: XG-ad Roles: Art Director, Production Designer Creative Challenge:Develop a brand identity and retail point-of-sale for Bistro 8, a unique new beverage specifically created to enhance the flavor of sophisticated foods. The key challenge for developing a look for Bistro 8 was to distinguish the product as a […]
Black Prince Holidays
Roles: Production Designer, Retouching A series of print ad comps for Black Prince narrowboat cruise holiday rentals using photography from a week-long trip my wife and I took with friends. I enjoyed the trip so much I wanted to cement the memories in the ways I know and love: design and print!
Bud and Bud Light MLS
Client: Anheuser-Busch Project: Signmaking, POS Roles: Art Director, Imaging, Production Description:Design a line of banners and point-of-sale for Budweiser & Bud Light Chelada to promote partnership with Major League Soccer. I created over one hundred banners and on-premise POS that covered three MLS seasons for various Anheuser-Busch promotions. I looked forward to this project each […]
Seed Guides
Roles: Art Director, Production Designer, Photography Creative Challenge: Design and production of a variety of annual seed guides. Agency: Brighton I’ve designed about a dozen seed guides and did production on dozens more. I’ve also art directed photo shoots around the Midwest, working with professional ag photographers while adding supplementary photography to maximize the return […]
Middle Fork River Expeditions Brochure
Project: Promotional Brochure Roles: Creative Director, Photography, Copywriting, Production Description: Develop a brochure for an Idaho-based whitewater rafting excursion company. Using a combination of my own photography and supplied photos from the talented Idaho photographer Joshua Roper, I wanted to showcase the history, whitewater adventure and world-class fishing found along the longest stretch of free-flowing […]
Bommarito VW
Client: Jon Richert and Bommarito VW I was approached to design a wall mural for a St. Louis VW dealer. Out of several layouts submitted, the client chose typography over a photo collage. The bold, red styling screamed St. Louis (go, Cardinals!) and reinforced the dealer’s VW showroom. There were many St. Louis-area landmarks, themes […]